Field Marketing Manager EMEA
MarketingParis | London
We’re looking for an experienced, creative, result-driven Field Marketing Manager to join Algolia’s Field & Partner Marketing team and help build and execute our field marketing program.
You’ll work with other teams to create experiences that delight, inspire & educate our enterprise audiences, bring our brand to life and help expand our reach across the EMEA region.
Working closely with Sales, Demand Generation, Marketing and many other teams, you’ll be a key part of building a top-notch field marketing program, expanding & ensuring smooth execution of our high-touch and 3rd party events, but also a key part of developing/scaling new ideas and programs.
This position is responsible for building the pipeline for the EMEA field sales team. The region covers mainly UK&I, Nordics, Benelux, France, Germany, Italy, UAE..
If you are someone that obsesses over attendee experience, likes digging into data, craves for lead generation, enjoys brainstorming event format as much as perfecting the tiniest details, we want to hear from you!
RESPONSIBILITIES:
- Deliver field marketing across EMEA that aligns with territory budget and goals..
- Develop, socialize and execute strategy, working closely with regional sales leaders
- Execute geographically focused campaigns and activities focused on lead acquisition, driving MQL and shortening the sales cycle for key accounts. Campaigns will include on- and offline tactics, aligned with Marketing plays (integrated campaigns) and regional sales priorities.
- Produce projects from concept through completion: identify opportunities, define strategy and goals, get stakeholders buy-in, manage vendors, source speakers and audiences, create runbooks, book travels & lodging and support local team in executions
- Identify new marketing activities opportunities and and bespoke events such as executive breakfasts/dinners, webinars/online live events, customer-led events, partner events and specialty events
- Support the Partner Marketing Manager to develop and deliver joint account based partner marketing (webinar, events)
- Incorporate data-driven insights into the full event lifecycle from strategic pre-planning through post-event reporting
- Coordinate demand gen & outbound on your event portfolio with Demand Gen group
- Partner closely with members of the PR, Content, Product and Design teams on marketing collateral for driving pipeline
REQUIREMENTS:
- Proven B2B Field Marketing experience in the EMEA region, ideally UK & France, ideally in a B2B software company
- 3+ years of experience in planning a range of events/webinars for multiple audiences , preferably at a tech company
- 2+ years of experience partnering with Sales/Revenue teams to develop strategies and track metrics for field events, such as influencer events, CxO dinners, conference activations, …
- Demonstrable experience working with and analyzing data from customers database like SalesForce, Marketo…
- A relentless commitment to focusing on the details and staying organized
- Excellent communication and problem-solving skills
- A wealth of event planning knowledge and executing the details for a variety of event formats - be vigilant with deadlines
- Ability to thrive in a fast-growing workplace and be flexible when priorities shift
- Data-driven mindset with focus on real-time performance optimization
- Ability to travel up to 20% (post-pandemic)
NICE TO HAVE:
- Budget management experience
- Global event planning experience
- ABM tool knowledge
- Extensive knowledge of event venues, restaurants and spaces in the region
- Proficiency for managing digital event assets (email, website, landing page…)
WE'RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUES:
- GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment
- TRUST - Willingness to trust our co-workers and to take ownership
- CANDOR - Ability to receive and give constructive feedback
- CARE - Genuine care about other team members, our clients and the decisions we make in the company
- HUMILITY- Aptitude for learning from others, putting ego aside
BENEFITS:
- Health, dental, and vision benefits for you and your family
- Life insurance and disability benefits
- Paid parental leave
- Relocation support
- Company Canteen (high standard)
- Flexible work hours and unlimited time off
PERKS:
- Competitive pay and equity
- Your choice of computer, phone, keyboard, you name it. Everything you need to be efficient
- Coaching and sponsorship to participate and speak at leading industry conferences
- Ongoing professional education opportunities through internal & external workshops, including public speaking, language learning (English/French)
- Fun: we spend time together — team building, socializing and making tools that encourage getting to know teammates across offices and continents.
- Charitable contribution matching
- Unique referral rewards program: refer a candidate, and we’ll donate to your charity of choice
- Fully stocked kitchens
- $1000 Remote work Stipend
- Meals & happy hours
