Marketing Operations Manager
MarketingUS | Remote | East coast
At Algolia, we are passionate about helping developers & product teams connect their users with what matters most in milliseconds!
The Marketing Operations Manager will work with members of our global marketing team to build and execute digital and field marketing campaigns. This role will be crucial in helping our team launch marketing campaigns effectively. In order to deliver high quality campaigns, you must be willing to build, test, and measure the performances of all our marketing programs. Your day to day activities may range from list uploads for our content syndication vendors to building out intricate nurture campaigns for target audiences. Your role will also consist of maintaining our database and making sure that all members of our marketing team are handling our database with the utmost care.
The ideal candidate should have a track record of success when it comes to managing a complex marketing tech stack. He or she must also possess great skills in communication, collaboration, project management, and working in a fast-paced environment.
YOUR ROLE WILL CONSIST OF:
- Support all aspects of a marketing campaign setup (create programs in Marketo, setup campaigns in Salesforce, and build basic performance reports)
- Ensure that our marketing team is adhering to our processes
- Help identify areas for process improvement within the marketing and sales team
- Create, manage lists and segmentations in Marketo
- Monitor and maintain data quality daily within the marketing database
- Work closely with our Sales Operations team and ensure that we do not have any sync errors,data issues, or routing disruptions between our main systems (SFDC and Marketo)
- Assist with driving improvements to our scoring model so that we are sending the best quality leads to our sales team
YOU MIGHT BE A FIT IF YOU HAVE:
- Deep knowledge of Marketo (campaign set up, smart lists, smart campaigns, emails, LPs, tokens, and general best practices)
- Experience in reporting on program performance in Marketo
- Some HTML experience (at a level needed to make edits to LPs. TYPs, or emails)
- 2-3 years of experience with Salesforce
- Strong analytical skills; especially has a keen eye for mining data and uncovering business issues/insights
- Some experience in Conversica and Drift
- Knowledge of Google Analytics
- Knowledge of Salesforce Reporting and Dashboarding
- Experience at our current stage and beyond ($50-200M ARR range, high growth, lots of change and building internal infrastructure)
NICE TO HAVE:
- Some experience in Conversica and Drift
- Knowledge of Google Analytics
- Knowledge of Salesforce Reporting and Dashboarding
WE'RE LOOKING FOR SOMEONE WHO CAN LIVE OUR VALUES:
- GRIT - Problem-solving and perseverance capability in an ever-changing and growing environment.
- TRUST - Willingness to trust our co-workers and to take ownership.
- CANDOR - Ability to receive and give constructive feedback.
- CARE - Genuine care about other team members, our clients and the decisions we make in the company.
- HUMILITY - Aptitude for learning from others, putting ego aside.
PERKS:
- Competitive pay and stock options
- Charitable contribution matching
- Workout Wednesdays w/ personal trainer via Zoom
- Weekly meditation sessions via Zoom
- Quarterly Wellness Days
BENEFITS:
- Covered medical, dental, and vision benefits for you and your family
- 401(k) Matching Plan
- Flexible work hours and unlimited Paid Time Off
- Paid Parental Leave
- Pre-tax commuter benefits
- Life insurance and disability benefits
