Get the latest site search trends from 900 online retailers
Our Ecommerce Site Search Trends 2023 Report reveals how businesses utilize search and discovery as a central element of their growth strategies.
Discover how industry trends and strategic investments are shaping up to meet customer demand in a challenging year across the ecommerce landscape.
We surveyed 900 leading retailers on key growth drivers that will shape their customers’ buying experience in the year ahead
Download the full Report
Download the full Report
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Get an instant estimate of how much your conversion rate would increase with great search.
French retailer Lacoste doubled their conversion by adding search relevance and personalization.
Leverage AI to learn from users behaviors and automatically suggest relevant improvements
Merchandise search results
Provide to users “as-you-type” results
Search all your content sources such as product catalog, content, blogs, resources, documentation or ecommerce SKUs
Personalize search based on user preferences and behavior
Recommendations on additional products to consider based on selections
Provide relevant results even when users make spelling mistakes, use plurals or synonyms
71% see personalization as a key pillar of their ecommerce strategy.
See results from 87% of businesses who have gone hybrid in the last 12 months.
Businesses without omnichannel shopping experiences will continue to struggle in 2023.
Businesses that have implemented these capabilities have reaped the benefits of search
Personalization: the key component for a better customer experience
Many companies are only dipping their toes into personalization, but there are many other ways that companies intend to expand their efforts over the next twelve months, such as product recommendations, information display, and related products.
Sales/marketing incentivization/facilitation (e.g., free delivery)
Information display/ provision/design
Post purchase upsells
77% of top retailers improve their customer experience with a hybrid model
Hybrid businesses (combining physical retail and online ecommerce) have been able to serve their customers effectively while seeing:
Increased consumer sales
Increased order fulfillment
Reduced shipping costs
Grow their revenue
Lift from personalization
Implemented recommendations based on items searched
Get the full survey results
of people surveyed point to search as a strong revenue driver and plan to continue to invest in search and discovery in 2023.
Here is a snapshot from our report illustrating benefits in the form of revenue increases, to increased customer loyalty and digital traffic.