Algolia

Personalized, AI-driven search and discovery for

Bath & Body Works

Maximize revenue from your loyalty base and expand purchase power across multiple platforms

Book a meeting with your search and discovery expert

Drive deeper customer connections and loyalty

Fragrance Fashionista

Personalization, immersive browse and recommendations

Drive more business from 37M loyalty members

Loyalty customers spend more but have higher expectations for a seamless, personalized shopping experience. Make sure they feel like you know them by fueling every digital interaction with 1-to-1 search and browse personalization and personalized recommendations to drive even more business through repeat purchases, as well as promoting new fragrance items and products tailored to their preferences.  

Higher conversion

Provide fast, accurate search results

Create more-profitable customer relationships

Leading retailers leverage customer events such as clicks, search history, conversions, and ratings to create immersive digital experiences that wow shoppers. However, the real magic happens when Algolia NeuralSearch uses AI to determine a prospect’s underlying intent and then instantly delivers just the right results. Regardless of how specific or vague the shopper’s search query, NeuralSearch fetches the most relevant results, ranks them, and presents them. This type of user experience leads to the acquisition of loyal customers.

Build on the strength of your stores

Unlock the potential of omnichannel

  • Leverage the revenue opportunity of

    Dual-channel customers

    Dual-channel customers spend 3x more. With 85% of your customer base still single channel and 72% of your revenue coming from stores, driving more shoppers online could be especially lucrative. Capturing $50 million in sales for each percentage point increase in penetration is a real possibility. 

  • Eliminate customer-journey friction

    With your collected customer data, analytics, and the power of Algolia’s real-time indexing, you can create synchronized, continuous multichannel experiences, smoothly executed with the Algolia merchandising studio.

  • Best-in-class BOPIS

    With real-time catalog updates across your stores, website, and mobile app, customers can order online and pick up their items at a store. You can minimize disappointment by eliminating out-of-stock products.

How we help Walgreens provide 30-min. in-store pickup

Build the foundation to continuously innovate with new products

Query categorization

Fewer manual tasks, more automation

Algolia NeuralSearch automates a number of manual tasks — no need to set up language rules, synonyms, or complex ranking criteria. In addition, our query categorization feature automatically determines which item belongs to which category. That means your team is free to focus on marketing strategies and meeting your business goals.

ROI

Reliability and speed during peak traffic

Ongoing promotions such as semiannual sales, International Fragrance Day, and mystery-candle drops create consistent spikes in your traffic and a 50%+ spike in search sessions. You want a reliable solution with SLA uptime of 99.999%, plus market-leading response time, as speed affects the purchasing decisions of almost 70% of shoppers.

Internal initiatives

Build better search to accelerate internal initiatives

Search users convert at a higher rate than non–search users, and with our new AI search capabilities, performance accelerates while lowering shopping-cart abandonment and null results. Enhancing the search experience on your website and in your app will support your new product and promotion strategies and other revenue-generating initiatives.

Merchandising strategies that drive business goals

  • The perfect blend of human and AI merchandising

    Our merchandising solution will allow Bath & Body Works to leverage powerful AI capabilities like dynamic re-ranking for search queries and categories, ensuring 24x7 automated optimization. Your merchandising team can then focus on strategy while retaining the option to take full control.

  • Customizable merchandising dashboard

    Whether your merch team wants to apply a one-off change, modify the ranking strategy, test algorithms, sort search results, or turn on dynamic re-ranking, your merch team can easily view and edit on our merchandising dashboard. 

  • Respond to trends and promote new products

    Configure your product selection to leverage trends or support marketing efforts for your new products. For example, in users’ search results, you could elevate a seasonal fragrance to drive traffic to a landing page and optimize the product-type assortment with AI.

Trusted by more than 17,000 customers

Decathlon
Gymshark
Lacoste
LVMH
Staples
Walgreens

We partner with the best in the industry including

Accenture
Adobe
Mach Alliance
Commercetools
Amplience
Contentstack

Let's talk!

Want a closer look at why  Algolia would be a great choice for your Bath & Body Works bottom line?