Inspiration Library

eCommerce for Marketplace

A/B Testing: Personalization for Marketplace

Run A/B tests to optimize your personalization strategy for improved click-through and conversion rates

Mobile marketplace Placeit uses A/B testing to test the personalization strategy applied to search results pages on the app. The goal is to fine-tune the personalization efforts based on unique user preferences, improve the click-through-rate and customer conversion rate by analyzing realtime traffic in a low risk environment.

eCommerce for Marketplace

A/B Testing: Personalization for Marketplace

Run A/B tests to optimize your personalization strategy for improved click-through and conversion rates

Channel

Mobile

Features
A/B TestingPersonalization
Used by brands like
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A/B Testing Personalization
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