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eCommerce for Marketplace

Intent Matching: Keyword Replacement for Electronics

The PcComponentes site is geared toward ensuring that shoppers' searches for its electronics succeed. If a user enters a term, such as a product ID, that doesn't match what's in the site's product catalog, the correct term is substituted.

eCommerce for Marketplace

Intent Matching: Keyword Replacement for Electronics

Channel

Desktop

Implementation Effort

Low

Features

NLU

Relevance Rules

Used by brands like
https://res.cloudinary.com/hilnmyskv/image/upload/v1610753656/inspiration-library/logos/pccomponentes.svg

How better search and personalization helped PcComponentes grow search click-through rate and conversion rate

See case study
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