This feature isn’t available on every plan.
Refer to your pricing plan to see if it’s included.
Advantages of personalization
Advanced Personalization adjusts search results based on users’ preferences and behavior. For example, two users searching forapple might receive different results.
A user whose previous interactions relate to technology might see results about “Apple Inc.” higher in the ranking,
while a user interested in cooking might see “Apple recipes” ranked higher.
Better relevance
reduces the effort users need to find what they want.
It also encourages users to stay on your website or app longer by showing them options that match their interests.
Companies like Google and Amazon shaped this expectation.
Most users now expect results that adapt to their preferences.
Algolia’s Advanced Personalization brings this capability to your business.