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Prepare your data and user event tracking before configuring Advanced Personalization. Then configure the personalization settings that determine how search results adapt for users.
This feature isn’t available on every plan. Refer to your pricing plan to see if it’s included.

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Before you begin

Ensure you meet these requirements:

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Set up personalization

After completing these requirements, set up personalization on the dashboard: You can also use the Advanced Personalization API to configure personalization.
Last modified on September 16, 2026