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When a shopper enters your site, there is so much opportunity to make their experience engaging and personalized while also driving revenue for your business. From your home page to category pages — from product detail pages through checkout — at every touchpoint and using any device, you want to maximize your user engagement. One way to do this is by adding Algolia AI Recommendations to your Shopify store.
Now you can enable personalized recommendations quickly and without any coding!
Algolia AI Recommendations enables customers to effortlessly explore your inventory through personalized navigation and recommendations, transforming search and discovery into a unique experience for each user. For instance, if a customer is searching for a specific laptop model that is out of stock, AI Recommendations can suggest similar laptops that meet their criteria. Additionally, if a customer adds a pair of jeans to their shopping cart, it can recommend complementary items like belts or shoes, supporting your customer better and potentially increasing your average order value at the same time.
You might wonder why you should add Algolia AI Recommendations when the Shopify Search & Discovery app that has product recommendations is free. This app is a good starting point but it can only showcase two recommendation models—complementary and related products—on your product pages, with complementary products requiring manual selection. This can be incredibly time-consuming, demanding hours of effort that could be automated. By relying on manual selection, you not only waste valuable time but also risk missing out on more sophisticated and accurate recommendations that AI can provide.
With Algolia, you can achieve more for your catalog, your business, and your customers. By leveraging features such as “frequently bought together,” “similar items,” and “trending products,” and personalizing these recommendations, you can boost your “add to cart” rate by up to 10% or more. This not only enhances the customer experience but also eliminates the need for manual product selection, thanks to the power of AI.
Another major benefit of using Algolia is its capability to pull data from various sources, even beyond Shopify, to create a unified and personalized experience for your customers with tailored recommendations.
Additionally, if you’re already using Algolia and sending event data, setting up AI Recommendations becomes even faster. Algolia can leverage the existing data on your customers’ search and discovery behaviors to offer relevant and personalized product suggestions, enhancing upsell opportunities.
Algolia is ready to power your search and recommendation needs on your Shopify store. To maximize the value of Algolia, sharing event data such as conversions and interactions is essential for training recommendation models. You can do this easily with Shopify pixel, or alternatively, kickstart the training process quickly by uploading a CSV of events from your existing platform. This data helps the models understand customer behavior and preferences, resulting in more accurate and personalized recommendations. Continuous learning from this data improves engagement and conversion rates.
Watch this training video on Algolia Academy on how to get started with AI Recommendations or reach out to your Customer Success Manager. Pricing varies per plan and for specific pricing details for your account please contact our support team.
We’re excited for you to try our AI Recommendations on your Shopify store!
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