Algolia AI drives triple-digit gains in conversions, sessions, and net sales
SAN FRANCISCO, CA — April 21, 2026 — Algolia, the AI Search and Retrieval platform trusted by more than 18,000 businesses and millions of developers worldwide, today shared positive results from its partnership with DocMorris, a leading company in online pharmacy, telemedicine and marketplace services in Europe.
DocMorris stands for customer-centred, innovative services and a broad range of digital healthcare offerings – from online doctor appointments via TeleClinic to pharmaceutical advice and the supply of prescription and over-the-counter medicines and healthcare products. With Algolia’s AI-powered search delivering results that adapt to consumer behavior in milliseconds, DocMorris is transforming how 12 million active customers discover, compare, and purchase health products. As a result, branded sales jumped 156 percent, with overall net sales up 147 percent.
Two years ago, DocMorris set out to further enhance its digital commerce experience. As customer expectations and business requirements evolved, the company saw an opportunity to strengthen its search capabilities for the future. To support its growth ambitions, DocMorris needed a scalable search experience that could deliver speed, relevance, and intuitive navigation across a broad range of healthcare products
Nina Kalz, Product Owner for Product Discoverability at DocMorris, shared: “We wanted to further improve how customers find the right products in a fast, reliable, and intuitive way. With Algolia, we had a partner that combined clear technical expertise with a strong understanding of what a modern digital experience requires. This has helped us strengthen product discoverability and deliver a better customer experience overall.
By deploying Algolia’s AI Search and Retrieval platform across the entire customer journey comprising more than 195 million web page visits, DocMorris unlocked immediate performance improvements right out of the box. Teams benefited from an intuitive backend, whilst customers gained a faster, smarter way to explore categories, compare alternatives, and surface the most relevant products in milliseconds. The result is a search experience that feels significantly improved. Additionally, it is essential for modern digital healthcare to help people find the right medicines and healthcare products quickly and reliably when they need them..
Since implementing Algolia, DocMorris delivered standout results across key business metrics:
+160 percent increase in sessions using search
+112 percent increase in conversions
+147 percent lift in net sales
+156 percent increase in sales of DocMorris’ private‑label products
DocMorris leverages Algolia’s Dynamic Re-Ranking to make product discovery more relevant and intuitive for customers. By incorporating behavioral signals such as clicks and conversions, the platform helps surface the most relevant results more effectively and supports a better overall search experience.
Nate Barad, Vice President of Product and Technical Marketing at Algolia, commented: “DocMorris is redefining what a modern digital pharmacy should feel like — fast, reliable, and intuitive. By embracing AI-powered search and retrieval, they’re driving meaningful business growth, whilst making healthcare more accessible, convenient, and customer‑centric. We’re proud to support their mission in Germany and other European markets.”
Discover how Algolia’s AI Search and Retrieval platform helped DocMorris achieve triple‑digit growth in key metrics in the full case study. Ready to see Algolia in action? Request a demo at: https://www.algolia.com/demorequest/.
About Algolia
Algolia is the leading Retrieval AI platform, powering over 1.75 trillion searches a year for more than 18,000 businesses and millions of developers worldwide. Built on a developer-first, API-first foundation, Algolia combines keyword, vector, and hybrid retrieval with powerful rules, personalization, and analytics to deliver the world’s fastest, most scalable AI search technology.
Backed by more than a decade of innovation, Algolia is redefining how businesses and builders create agentic, retrieval-powered experiences — from Retrieval-Augmented Generation (RAG) to LLM-based applications through its MCP server and next-generation tools like AskAI and Agent Studio. With unmatched speed, trust, and simplicity, Algolia is shaping the future of intelligent discovery and AI agents. Learn more at www.algolia.com.