Search by Algolia
What is end-to-end AI search?
ai

What is end-to-end AI search?

Simplicity is critical for search engines, but building one that enables that simplicity is complex.  Over the last 20+ years ...

Abhijit Mehta

Director of Product Management

Comparing AI search solutions in a crowded market landscape
ai

Comparing AI search solutions in a crowded market landscape

Many new AI-powered search solutions have been released this year, and each promises to provide great results, but as ...

Andy Jones

Marketing Campaign Production Manager

What is B2B ecommerce? Everything you need to know
e-commerce

What is B2B ecommerce? Everything you need to know

When you think of “customer experience,” what comes to mind? People, right? Specifically, consumers. Retail customers. That’s easy; the ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

What is ecommerce merchandising? Key components and best practices
e-commerce

What is ecommerce merchandising? Key components and best practices

A potential customer is about to land on the home page of your ecommerce platform, curious to see what cool ...

Catherine Dee

Search and Discovery writer

AI-powered search: From keywords to conversations
ai

AI-powered search: From keywords to conversations

By now, everyone’s had the opportunity to experiment with AI tools like ChatGPT or Midjourney and ponder their inner ...

Chris Stevenson

Director, Product Marketing

Vector vs Keyword Search: Why You Should Care
ai

Vector vs Keyword Search: Why You Should Care

Search has been around for a while, to the point that it is now considered a standard requirement in many ...

Nicolas Fiorini

Senior Machine Learning Engineer

What is AI-powered site search?
ai

What is AI-powered site search?

With the advent of artificial intelligence (AI) technologies enabling services such as Alexa, Google search, and self-driving cars, the ...

John Stewart

VP Corporate Marketing

What is a B2B marketplace?
e-commerce

What is a B2B marketplace?

It’s no secret that B2B (business-to-business) transactions have largely migrated online. According to Gartner, by 2025, 80 ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

3 strategies for B2B ecommerce growth: key takeaways from B2B Online - Chicago
e-commerce

3 strategies for B2B ecommerce growth: key takeaways from B2B Online - Chicago

Twice a year, B2B Online brings together industry leaders to discuss the trends affecting the B2B ecommerce industry. At the ...

Elena Moravec

Director of Product Marketing & Strategy

Deconstructing smart digital merchandising
e-commerce

Deconstructing smart digital merchandising

This is Part 2 of a series that dives into the transformational journey made by digital merchandising to drive positive ...

Benoit Reulier
Reshma Iyer

Benoit Reulier &

Reshma Iyer

The death of traditional shopping: How AI-powered conversational commerce changes everything
ai

The death of traditional shopping: How AI-powered conversational commerce changes everything

Get ready for the ride: online shopping is about to be completely upended by AI. Over the past few years ...

Aayush Iyer

Director, User Experience & UI Platform

What is B2C ecommerce? Models, examples, and definitions
e-commerce

What is B2C ecommerce? Models, examples, and definitions

Remember life before online shopping? When you had to actually leave the house for a brick-and-mortar store to ...

Catherine Dee

Search and Discovery writer

What are marketplace platforms and software? Why are they important?
e-commerce

What are marketplace platforms and software? Why are they important?

If you imagine pushing a virtual shopping cart down the aisles of an online store, or browsing items in an ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

What is an online marketplace?
e-commerce

What is an online marketplace?

Remember the world before the convenience of online commerce? Before the pandemic, before the proliferation of ecommerce sites, when the ...

Catherine Dee

Search and Discovery writer

10 ways AI is transforming ecommerce
e-commerce

10 ways AI is transforming ecommerce

Artificial intelligence (AI) is no longer just the stuff of scary futuristic movies; it’s recently burst into the headlines ...

Catherine Dee

Search and Discovery writer

AI as a Service (AIaaS) in the era of "buy not build"
ai

AI as a Service (AIaaS) in the era of "buy not build"

Imagine you are the CTO of a company that has just undergone a massive decade long digital transformation. You’ve ...

Sean Mullaney

CTO @Algolia

By the numbers: the ROI of keyword and AI site search for digital commerce
product

By the numbers: the ROI of keyword and AI site search for digital commerce

Did you know that the tiny search bar at the top of many ecommerce sites can offer an outsized return ...

Jon Silvers

Director, Digital Marketing

Using pre-trained AI algorithms to solve the cold start problem
ai

Using pre-trained AI algorithms to solve the cold start problem

Artificial intelligence (AI) has quickly moved from hot topic to everyday life. Now, ecommerce businesses are beginning to clearly see ...

Etienne Martin

VP of Product

Looking for something?

facebookfacebooklinkedinlinkedintwittertwittermailmail

Algolia is known for the granular level of control we give businesses to manage the search results and how they are ranked. While the first priority is textual relevance, what comes next is custom ways to break the ties in ranking – between 100 different “polo shirts”, for example. That custom logic may be based on a sales rank, inventory amount, popularity, rating, or anything else that the business is tracking. Being thoughtful in how a business prioritizes one polo on the first line of search results and buries another polo on the third page, ultimately has a huge impact on conversion rate and revenue. For Lacoste, using Algolia to improve the ordering of search results led to a 37% increase in conversion rate. Some other search prioritization examples include a news publication that might use two metrics to order articles (recency and number of clicks) or a consulting firm that may prioritize their search results by first surfacing content that have led to the most number of “Contact Us” form submissions. 

For our Adobe customers, we want to share how they could bring in metrics from Adobe Analytics, such as top-viewed articles and pages, so that they can be seamlessly leveraged in their ranking logic. There are a few different ways that can make this happen:

1. The Algolia Crawler is able to link to your Adobe Analytics to provide business metrics that improve your discovery experience. With a few steps, the crawler will automatically connect and retrieve the page data from Adobe Analytics, keeping your solution up-to-date and relevant for your customers.

algolia blog code

crawler code

2. An external script can be written to connect to Adobe Analytics for data and enrich the records inside Algolia. An Algolia front-end library makes it easy to enrich the Algolia records.

3. Algolia InstantSearch includes a widget making it easy to send Search data directly to an analytics system such as Adobe Analytics. The search is debounced (to only capture the full word and not the keys pressed) and can be configured for Adobe Analytics.

Once you have connected your data, you can start using your Adobe Analytics metrics to strategically prioritize how you then rank your search results.

ranking and sorting configuration

On top of that, you can also leverage Algolia’s built-in A/B testing capabilities to measure how you can move the needle even more on engagement and conversions. We are excited to hear about your results! Reach out to us at adobe-algolia-solutions@algolia.com.

Check out the other blogs in the ‘Algolia x Adobe Integrations’ series, on how to ingest your AEM content into Algolia, and how to leverage Adobe Launch to personalize your search experience!

About the authors
Micah Garside-White

Solutions Engineer @ Algolia

linkedin
Debanshi Bheda

Global Alliances Director - Algolia

linkedin

Recommended Articles

Powered byAlgolia Algolia Recommend

Ingesting Data from Adobe Experience Manager (AEM) for Search & Discovery
product

Debanshi Bheda
Sajid Momin
Micah Garside-White

Debanshi Bheda &

Sajid Momin

Micah Garside-White

Algolia Recommend for Adobe Commerce
product

Debanshi Bheda
Rachel Trott

Debanshi Bheda &

Rachel Trott

Building Immersive Shopping Experiences: Using Algolia Search with Adobe Experience Manager and any Commerce Platform
e-commerce

Debanshi Bheda

Global Alliances Director - Algolia