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Setting up analytics tags requires front end development to be in place to trigger, please check with your development team.
Potential use cases for analytics tags are:
For example, if your site has a “Pick your language” selector, you can use this element to assign a language analytics tag. For every search, the tag is set to the language the user selected from the menu.
To view the analytics data associated with a tag, enter its name in the Tags input in the Analytics section of the dashboard. You can also compare different analytics tags in a given time period.

To filter data by tags, visit the Overview page and click the Toggle Analytics tags button.

Clicking the Filters field will show available values; select the filter(s) you'd like to apply to your data set.

Recognized by IDC, Gartner, Forrester, and Paradigm B2B, Algolia helps enterprises turn search into a growth engine for AI-native experiences.
Algolia is recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Search and Product Discovery as the market shifts toward AI-powered, agentic discovery.
A Forrester Consulting study found Algolia delivered $3.1M NPV over three years, helping commerce teams improve relevance, automate merchandising, and grow revenue
IDC recognized Algolia as a leader in general-purpose knowledge discovery software, citing the growing role of search in AI-powered workflows and enterprise knowledge experiences
Algolia earned 12 medals across 12 categories in Paradigm B2B’s 2025 Enterprise Combine for Search and Discovery, with customers praising speed, transparency, analytics, and ease of use
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