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Improve performance with actionable analytics

Discover popular searches & results, minimize null-results

Uncover your best performing products and content. Eliminate poor experiences leading to ‘no results’ that spike dead ends and bounce rates.
Tie relevance and merchandising changes to business impact

Track click-through, click position, conversions, add-to-cart, purchases, revenue, filters, and rules to see what deserves a boost, what needs work, and which changes move performance. Then validate ranking and search-setting changes with A/B tests before you roll them out.
Measure agent performance alongside search performance

Track conversations, token usage, search calls, and authenticated users in Agent Studio. Then filter agent-generated queries in Search Analytics to see what agents ask, what users click, and where conversational experiences need stronger relevance.
Take decisions built on data
For business practitioners

Say ‘no’ to spreadsheet chaos with analytics all in one place. Double down on your data-driven strategy. Track the search terms driving your revenue, fix null-results, evaluate category performance, and plan for seasonal success with historic event insights.
Discover the Merchandising Studio
For developers

Monitor your key indicators, from searches to clickthroughs, seasonality to conversion. Visualize changes and understand your best-performing products and content.
Get started with the Analytics API

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