E-commerce

Data-driven insights into B2B commerce site search trends
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Based on interviews with over 700 business leaders operating in North America and Europe, this year’s B2B Ecommerce Site Search Trends Report presents key insights into what B2B leaders expect from ecommerce and AI search in the coming year.

The report examines key business objectives and strategic priorities, as well as the role of search in achieving business goals and targets. It also looks at the way AI is playing a more critical role in shaping the search experience and customer relationships.

Here are just a few of the many key findings from this year’s conversations with B2B leaders:

  • 69% are looking to scale revenue and profitability
  • 53% want to shift revenue from in-person to ecommerce
  • 29% are seeking to enhance the customer experience
  • 24% want to automate processes and gain efficiency

Operators in the B2B commerce space are making strides with investments in digital infrastructure and are showing a growing openness to innovation. However, the results demonstrate that companies are embracing and deploying technology in different ways.

Not all respondents are at the same level of technological maturity. The report also looks at the state of digital AI readiness and where B2B enterprises stand when it comes to implementing search and AI driven solutions to deliver an overall better online experience to their clients.

Providing a roadmap for B2B decision-makers seeking to expand and intensify B2B ecommerce through AI search and discovery technology, the report is a comprehensive analysis of the B2B buyer’s journey.

Especially for companies looking to improve their ecommerce position, the report offers valuable insights into assessing technological infrastructure, data-management capabilities, and the AI-readiness of their workforce.

With the B2B Ecommerce Site Search Trends Report – 2024, B2B organizations can learn emerging trends most likely to impact their business and the role AI is playing in creating seismic industry changes

Get the report here.

About the authorTariq Khan

Tariq Khan

Director of Content Marketing

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