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Feature Spotlight: Query Rules
product

Feature Spotlight: Query Rules

You’re running an ecommerce site for an electronics retailer, and you’re seeing in your analytics that users keep ...

Jaden Baptista

Technical Writer

An introduction to transformer models in neural networks and machine learning
ai

An introduction to transformer models in neural networks and machine learning

What do OpenAI and DeepMind have in common? Give up? These innovative organizations both utilize technology known as transformer models ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

What’s the secret of online merchandise management? Giving store merchandisers the right tools
e-commerce

What’s the secret of online merchandise management? Giving store merchandisers the right tools

As a successful in-store boutique manager in 1994, you might have had your merchandisers adorn your street-facing storefront ...

Catherine Dee

Search and Discovery writer

New features and capabilities in Algolia InstantSearch
engineering

New features and capabilities in Algolia InstantSearch

At Algolia, our business is more than search and discovery, it’s the continuous improvement of site search. If you ...

Haroen Viaene

JavaScript Library Developer

Feature Spotlight: Analytics
product

Feature Spotlight: Analytics

Analytics brings math and data into the otherwise very subjective world of ecommerce. It helps companies quantify how well their ...

Jaden Baptista

Technical Writer

What is clustering?
ai

What is clustering?

Amid all the momentous developments in the generative AI data space, are you a data scientist struggling to make sense ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

What is a vector database?
product

What is a vector database?

Fashion ideas for guest aunt informal summer wedding Funny movie to get my bored high-schoolers off their addictive gaming ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

Unlock the power of image-based recommendation with Algolia’s LookingSimilar
engineering

Unlock the power of image-based recommendation with Algolia’s LookingSimilar

Imagine you're visiting an online art gallery and a specific painting catches your eye. You'd like to find ...

Raed Chammam

Senior Software Engineer

Empowering Change: Algolia's Global Giving Days Impact Report
algolia

Empowering Change: Algolia's Global Giving Days Impact Report

At Algolia, our commitment to making a positive impact extends far beyond the digital landscape. We believe in the power ...

Amy Ciba

Senior Manager, People Success

Retail personalization: Give your ecommerce customers the tailored shopping experiences they expect and deserve
e-commerce

Retail personalization: Give your ecommerce customers the tailored shopping experiences they expect and deserve

In today’s post-pandemic-yet-still-super-competitive retail landscape, gaining, keeping, and converting ecommerce customers is no easy ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

Algolia x eTail | A busy few days in Boston
algolia

Algolia x eTail | A busy few days in Boston

There are few atmospheres as unique as that of a conference exhibit hall: the air always filled with an indescribable ...

Marissa Wharton

Marketing Content Manager

What are vectors and how do they apply to machine learning?
ai

What are vectors and how do they apply to machine learning?

To consider the question of what vectors are, it helps to be a mathematician, or at least someone who’s ...

Catherine Dee

Search and Discovery writer

Why imports are important in JS
engineering

Why imports are important in JS

My first foray into programming was writing Python on a Raspberry Pi to flicker some LED lights — it wasn’t ...

Jaden Baptista

Technical Writer

What is ecommerce? The complete guide
e-commerce

What is ecommerce? The complete guide

How well do you know the world of modern ecommerce?  With retail ecommerce sales having exceeded $5.7 trillion worldwide ...

Vincent Caruana

Sr. SEO Web Digital Marketing Manager

Data is king: The role of data capture and integrity in embracing AI
ai

Data is king: The role of data capture and integrity in embracing AI

In a world of artificial intelligence (AI), data serves as the foundation for machine learning (ML) models to identify trends ...

Alexandra Anghel

Director of AI Engineering

What are data privacy and data security? Why are they  critical for an organization?
product

What are data privacy and data security? Why are they critical for an organization?

Imagine you’re a leading healthcare provider that performs extensive data collection as part of your patient management. You’re ...

Catherine Dee

Search and Discovery writer

Achieving digital excellence: Algolia's insights from the GDS Retail Digital Summit
e-commerce

Achieving digital excellence: Algolia's insights from the GDS Retail Digital Summit

In an era where customer experience reigns supreme, achieving digital excellence is a worthy goal for retail leaders. But what ...

Marissa Wharton

Marketing Content Manager

AI at scale: Managing ML models over time & across use cases
ai

AI at scale: Managing ML models over time & across use cases

Just a few years ago it would have required considerable resources to build a new AI service from scratch. Of ...

Benoit Perrot

VP, Engineering

Looking for something?

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The first audience you want to expose your product catalog to is your shoppers. While your ecommerce website search, navigation, and recommendations are the obvious first place to do so (check our blog series in the table below to learn more about this part of the experience), there are many other ways to engage your shoppers directly—online and in-store.

In this series, we’ll show you how you can leverage composable components to build ecommerce tools that best showcase your business.

Best practices to build an online store providing shoppers with a top notch shopping experience.

Best practices for eCommerce personalization

Best ways to leverage AI to optimize a user conversion

How to increase online sales with Search Merchandising

How to boost online sales with Category Merchandising

Online Outfit Builder Tool

App: Online Outfit Builder

Medium: Online Store

Goal/problem solved: 

  • Eliminate the need for customer service, support rep, or sales associate’s help
  • Increase revenue by allowing product customization in a fun visual way
  • Decrease production times by collecting user customization requests in real time, increasing customer satisfaction as well

Main user: Online store customer

Stitch together the in-store sales associate’s support with an online customization service into a seamless shopping experience. Online outfit builder tools allow product customization in a fun visual way, ensuring customer satisfaction, decreasing production times, and eliminating the need to schedule time for the live sales associate’s customization session.

Customers are presented with a choice of styles, materials, colors and other details, personalized for each user profile, while the product or element’s stock availability and delivery times are verified against the stock management system data, to ensure smooth transaction and customer satisfaction with the online shopping experience.

Chatbots

App: Chatbot Conversational Search

Medium: Online

Goal/problem solved:

  • Retrieve product-related info
  • Assist with product-related questions

Main user: End-customer inquiring about products sold online and in-store via social media platforms

Chatbots are highly useful in providing support to questions online shoppers may have. They allow users to ask questions using a normal language instead of using artificial search queries. With the help of natural language processing (NLP), chatbots extract the user’s intent from their question and offer best matching answers or trigger corresponding actions. Algolia Answers can be easily implemented into existing chatbots by directing only a part of user intents to Algolia Answers while other intents are handled elsewhere. A retailer can take their customer support to the next level by leveraging chatbots to assist shoppers with product-related questions, whether sold online, in-store, or on social media platforms. In addition to providing support related answers to customer questions, and minimizing the costs associated with the live help center representatives team, chatbots could be used for merchandising by informing customers about related products or promotions relevant to their queries.

Email Recommendations

App: Personalized Email Recommendations with Algolia Recommend & Email Marketing Automation Platform

Medium: Online

Goal/problem solved: 

  • Relevancy and personalizations of the product recommendations

Main user: 

  • Member shoppers
  • Shoppers registered with their email in-store or online
  • Shoppers who made at least one purchase in the past

Retailers win customer loyalty by connecting with each customer’s unique shopping preferences and adding a personalized touch to each interaction. Algolia enables shoppers to get relevant and personalized product recommendations directly to their email address. Integrate personalized email recommendations with Algolia Recommend and marketing automation software of your choice: SendGrid, AWS SES, Mailchimp, or Marketo. Cookie-cutter promotional emails are a thing of the past—they go directly to the digital trash bin! Make sure to connect the dots between every interaction by capturing signals from customer behavior and applying those insights across every channel, in real-time. 

Saved Search Alerts

App: Saved Search Alerts with Algolia Search & Email Marketing Automation Platform

Medium: Online

Goal/problem solved: 

  • Meaningful alerts making online shopping easier and faster
  • Follow up and react fast to shoppers’ needs

Main user: 

    • Member shoppers
    • Shoppers registered with their email in-store or online
    • Shoppers interested in a specific product’s availability

Allow smooth back and forth transition between shopping in real-time and async. Sometimes, the perfect product your shoppers are looking for is temporarily out of stock, backordered, or they are interested in a new catalog item that has not yet arrived into the stores. With Saved Search Alerts you can follow up and react fast to shoppers’ needs. Combining Algolia Search with the marketing automation software of your choice: SendGrid, AWS SES, Mailchimp, or Marketo to create meaningful alerts, will let retailers continue the ongoing communication with their customers, even when those are not actively browsing online or physical stores.

Want to build more?

In this series on Composable Commerce, you’ll discover how to use composable APIs to help you create innovative applications based on your product catalog.

About the author
Tanya Herman

Product Manager

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